Jim DrewDirector, Advertisingjdrew@rsna.org1-630-571-7819
Judy KapicakAssistant Director, Advertising firstname.lastname@example.org 1-630-571-7818 Janet SwansonAdvertising Managerjswanson@rsna.org1-630-571-7817
Artwork Requirements for all
We accept email attachments as large as 8 MG. FTP upload is also available
upon request. For all ads submitted, please include issue date and
publication name and submit to email@example.com.
All artwork should be high-resolution PDF format. Files created in either
Windows PC or Macintosh are acceptable. All files are reviewed by our
Production department. You will be notified prior to printing if there are
PDF compatibility must be set for “Acrobat 5 (PDF 1.4)”.
Keep live matter at least 1⁄4” inside final trim.
For full-page bleeds: Bleed elements must extend beyond the page by
0.125” on the trim sides with crop marks. Allow a 0.50 space on all sides of
the live page to accommodate the bleed.
Color space: Grayscale and CMYK are acceptable. All Pantone colors must
be converted to CMYK in the original page layout program before generating
All fonts and graphics must be embedded in the PDF.
All lines and line art should be a minimum of 0.25 point thickness at final size
to reproduce effectively on press.
All transparency must be flattened in the final page file before generating
We may request a revised file if OPI comments and/or ICC profiles are found
in your PDF.
Files are not to be trapped or prescreened. Be sure all white text is set to
knockout in the original layout program before generating the PDF.
Do not merge multiple PDF files into a single PDF.
If your PDF is generated from Adobe Illustrator, be aware there could be
issues at press. In that case, you will be required to submit an EPS file. If you
need more information, please contact Janet Swanson at firstname.lastname@example.org.